5 Tips for Running a Successful Local Music Promotion

Know Your Audience.

Start Small.
If you’re looking to start promoting your band, there are some things you should consider before jumping into a full-blown campaign. First, make sure you have a solid plan for how you will promote your music. You need to decide what type of promotions you will do (i.e., social media, email blasts, etc.) and when you will do them. Second, you need to determine whether you will use paid advertising or free methods to promote your music. Paid ads are more effective than free ones because they allow you to reach people who might not otherwise hear about your music. Third, you need to think about where you will host your promotional events. Will you hold them at your own venue? Or will you partner with another business? Fourth, you need to figure out how much money you will spend on each promotion. This includes both the cost of hosting an event and the cost of promoting your music. Finally, you need to determine how often you will promote your music and how long you will keep doing so.

Be Prepared.
Once you have determined how you will promote your band, you need to be prepared to execute those plans. Make sure you have enough promotional materials to hand out to attendees. Also, make sure you have enough cash to pay for any expenses associated with the event. Lastly, make sure you have plenty of time to promote your music. Don’t try to cram too much into one day. Instead, spread out your efforts over several days.

Promote Yourself.
You should also consider promoting yourself as an artist. This means making sure people know who you are and what you do. If you are not well known, you might want to start by getting some press coverage. Then, once you have established yourself, you can begin to market yourself more aggressively.

Don't Forget About Social Media.
Social media has become one of the most powerful tools available to artists today. However, it’s still important to use social media effectively. In fact, it’s even more important than ever before.